Knowledge Sharing:
1. Commonly examined demographics include gender, age, ethnicity, knowledge of languages, disabilities, mobility, home ownership, employment status, and even location.
2.
Understand Persona:
1. the way you behave, talk, etc., with other people that causes them to see you as a particular kind of person : the image or personality that a person presents to other people
2. A persona (plural personae or personas), in the word's everyday usage, is a social role or a character played by an actor.
3. Some marketing experts recommend creating a marketing persona that represents a group of customers[16] so that the company can focus its efforts.
4.
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